Digitise Sales Enablement




If you are giving your representatives task with the right resources to use, it’s probably safe to assume he will accomplish the task rather than that person who don’t have effective tools or resources. Isn’t it? Well, certainly!

The same happens with your sales department, if you are giving them the right tools, materials, resources, it becomes easier for them to convert potential leads into permanent customers. This can even drive more sales and income.

But the point is how to ensure whether your reps getting the right resources or not?
The answer is Sales Enablement.

It’s Sales Enablement that determines whether your reps are getting the best resources or not. It is an iterative process of providing the best resources, content, tools, information, or knowledge to reps of your organization to crack the deal. This helps the sales department to collect the required information to draw clients’ attention.

It encapsulates different kinds of information as varying sets of functions where the goal is to keep aligning sales, marketing, customer success, brand management, and human resources to enhance productivity.

Why to digitalize Sales Enablement?

1. Simplify the entire process
Digitalizing sales training & enablement system simplifies the certification process by allowing performance & evaluation through the help of audio & video recordings, instead of in-person testing. A single platform is being used to track and monitor the progress.

Some tasks are easily managed like-
Lead Capturing: Capturing leads from multiple sources, forms on websites, or email inquiries which means one single repository of all leads
Lead Qualification: Sales enablement helps in creating lead qualification rules, score potential customers, distributing leads among sales, focusing attention on the most valuable leads.

2.   Increase time efficiency
It is beneficial to provide digital resources prior to in-person training/ lectures. The sales enablement software gives time for pre-work before directly heading to meetings. This software allows for the provision of bite-sized learning & reinforces lessons learned during live sessions.
Moreover, lead conversion tools help in automating lead assignment & follow-up workflows, sending custom email templates, determining future lead roadmaps, with advanced lead tracking.

3. Satisfy your current needs
Digital lessons are easy to understand and implement. It saves companies the burden of distributing manuals or materials to sales departments. With the digital platform, a firm can easily share essential and critical internal or market changes in real-time without intervening business managers from their headquarters.
Sales Enablement is a buzzword in the current scenario because it makes reps up to date with the latest product pricing, features, and promotions without any hassle.

4. Personalization and Flexibility
Last but not least, digital learning facilitates better personalization. With this, sales reps can progress at own pace by following a routine. And because the platform is digital, the time to learn and practice is flexible. It ensures complete transparency regarding what and when something has been completed from the salesperson of your firm.

How DronaHQ helps the Sales Team?
DronaHQ is renowned in making full-fledged sales enablement apps that are offering smart features like – you can capture photos, signature & barcode scanning, and geographical location facility. Apart from that, you can avail of other additions- 
  • Automatic reporting and approvals
  • Centralized repository of sales activities
  • On-go learning & development
  • Access at anytime, anywhere (even when you are at the office)
  •  Integrate with other enterprises sales system when required
  • Schedule tasks as well as appointments. You can also send emails or make calls as per your convenience.
For more queries, you can email us at sales@dronahq.com or call at US: +1 (415) 830 3829, UK: +44 (203) 677 0056, IN: +91 (117) 127 9676.

Location: India

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